“I wanted to think about the kind of world I want the next generation to be living in”
It might, at times, be difficult to imagine a world where businesses are driven by social and environmental responsibility or where organizations place their employees and the wider world at the heart of corporate strategy.
But for McMaster graduate student Aloka Wijesooriya, that world isn’t as far off as it may seem.
Wijesooriya, a student in McMaster’s Global Health program, was recently named a runner-up in the Universitas 21/PricewaterhouseCoopers Innovation Challenge, an international competition that invited graduate students from around the world to create a three-minute video submission focussed on how they would respond to and prepare for a world where “companies care and humans come first.”

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